Use bulleted lists The typographic use of bullets and dingbats is conceptually unknown to typists. Lists are at the core of non-fiction and blog typography. Bulleted lists are an extremely effective means of attracting the reader’s attention—as are numbered lists. In fact, there has been a lot of study to find out what readers see and respond to. There are specific paragraph types you can use effectively to attract the reader’s eye or to re-attract it if it is … Continue reading →