Tag Archives: author

Believe your book will change lives

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Susan, at Marketing Christian Books, makes an excellent point this morning—even for non-believers. You have to believe your book will change lives to market it effectively. This is contrary to the publisher’s position which is to believe your book will make them money. That may drive your publisher, but it will not drive your readers. Here’s a quote from Susan: Do I believe that my book has the power to help someone change their life for eternity? … Continue reading →

Perseverance furthers… applies to authors also

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Before I met the Lord, I was running my life using the I Ching. The phrase I remember from that experience is: Perseverance Furthers… In Christian terms, do a word study in the New Testament on overcomers, or long-suffering… Your writing and publishing career will grow dramatically over many years. Be patient. A dripping faucet can fill a bathtub in a day or so. It won’t take as long as you fear. And you’ll love the journey. Relax! … Continue reading →

Guest post: Being an Author: Hobby, Career, or Calling from David G. Johnson

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I am honored today to have an article by an online friend of mine. After an exciting and varied life in many areas, including an IT executive, David, his wife, and their daughter felt a strong call to go to China as missionaries. He writes partially to support himself, but mainly because he has stories to tell, and they are excellent. For him, writing is a calling and epic fantasy is the genre. The worlds he builds … Continue reading →

Podcasts? Video? or not…

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As most of you know, I do not listen to or produce podcasts. The same is not quite true with videos, but I’m just starting there. But I found this link today and thought some of you might be interested. Like this infographic? Get proven online marketing advice from Copyblogger Media that will give you an unfair business advantage.

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Are you an author, for real?

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I just read an excellent article in CreativePro called Are you a creative professional or a hobbyist?  The article is talking about graphic designers, but it equally speaks to authors and writers. The dividing line is the tools you use Every day I see questions on FaceBook, Google+, and the author groups and forums in which I participate. They are all basically the same. How can I do this or that without bothering to learn how? It’s usually written with … Continue reading →

What desktop publishing did to graphic designers, self-publishing is doing to authors

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OK! I’m a little punch-drunk I’ve been through this before. In fact, I’ve been through it five times now. it’s been pretty much non-stop since 1991. My life and career [yours too, probably unless you’re a kid born after 1980—especially after 1990] has been radically transformed on a continual basis since 1990 with five major paradigm shifts. Hand-drawn art and metal type to photo-production [Offset Lithography]—the 1960s & seventies:  I started in the midst of this change. My … Continue reading →

Why Mark Coker’s wrong about the iBooks Store

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Mark wrote another strong article calling iOS8 a game-changer because iBooks will now be installed as part of the basic operating system. I doubt it—for a very simple reason. The iBooks Store is a lousy interface Let me just give you one example. My preferred genre is Christian epic fantasy. It’s not listed in iBooks genre so I try to search for books tagged like this. I get a list of heathen authors whose name is Christian [like … Continue reading →

Author beware! You are responsible to make good choices

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Dave Bricker posted a long article today about the dangers of publishing without knowing the expenses and requirements of book production. You need to read the article if you are ignorant of the scams perpetrated on authors. Most publishers you run across with a quick Google search as you start your hunt for help will be vanity houses seeking to scam the author. There are countless people lusting after your production money This is where you need … Continue reading →

One main benefit to self-publishing and ebooks: unlimited shelf life

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Here’s a quote from my new book, Writing In InDesign CC, due out soon. I don’t know about you, but I tend forget this in the heat of the moment as I am launching a new book. “Sales continue to grow: Unless you are publishing very unique time-limited work, on-demand sales slowly grow and continue to grow. Because there are no warehousing issues, there are no reasons to stop selling your books. In many cases, your sales will … Continue reading →

Writing a book? No Sweat! Right? It’s what I do

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I’ve been working on the third edition of Writing In InDesign due out around the first of the year. As usual, I am writing a lot, rearranging everything, doing everything I can to make it more helpful and uplifting to my readers. It will also include the exciting new advances in ebook design and formatting now possible with InDesign CC. But this is just a quote about why we do what we do: ♦•♦•♦•♦•♦•♦•♦•♦•♦•♦•♦•♦•♦•♦•♦•♦•♦•♦•♦•♦ So, I’m a writer … Continue reading →